However, celebrity brand endorsements are very much relevant in China, and practiced throughout many industries. It has to create a lasting brand impression. The most fascinating lives are of Celebrities whether it's acting, music, or sports. 5 for $7 million in 2012, he must have known that Nicole Kidman earned nearly twice that amount close to a decade earlier. Worlds fastest man Usain Bolt signed his first deal with Puma as a teenager. From infomercials and soft drink ads to sneaker lines and fragrances, this generations stars know theyve made it once the corporations come calling. 18 January 2021 Sam Carp. And according to the star, it's not just a business move. Hollywood superstar and tech venture capitalist wizard Ashton Kutcher was already a veteran spokesman in 2009, thanks to a lucrative endorsement deal with Nikon. Required fields are marked *. Spieth has held his sponsorship deal with Coca-Cola since 2016. Shatner is now 87, and is still associated with the brand as it celebrates its 20th anniversary. Coca-Cola/Gatorade Switch, 1991: Jordan represented Coca-Cola during the early portion of his career in the 1980s, but Rovell noted Quaker Oats-owned Gatorade (the company was later purchased by . Find out how much they earn in mounting fees and prize money. And when they are on the top, there's no limit of millions in their bank account. Related: Which Athletes Earn the Most Per Hour? No woman in sports earns more than tennis superstar Serena Williams. That's mainly because of her successful endorsement career. One crucial strategy that has resonated with consumers throughout the years is the use of brand ambassadors. hbspt.cta._relativeUrls=true;hbspt.cta.load(442891, '2e935737-2d85-4e1c-b9f4-91c8d877c570', {"useNewLoader":"true","region":"na1"}); Aquahydrate wasn't doing too well when Mark Wahlberg was offered some while training for his movieThe Fighter. Most recently Coca Cola stock price is increased by about 24% in the past 3 years. Bubba Wallace has incorporatedCoke,DietCoke, and theCoca-Colabrand within his social stances. You know Jennifer Aniston from her role in Friends, as the leading lady in a number of rom-coms and the star of those quirky Emirates Airlines TV commercials. Its an app that people can use just like a regular wallet to store their card details and information. Check Out: Athletes Earning Most of Their Cash From Endorsements. Worlds fastest man Usain Bolt signed his first deal with Puma as a teenager. In 2007, giants like Peyton Manning and Tiger Woods saw to it that $25 million was not a huge deal in the world of sports endorsements but it was certainly a big deal for NASCAR. And celebrities are paid insanely by the most prominent brands. Jennifer Aniston rose to fame as a cast member of "Friends" more than 20 years ago, but she's still one of the highest-grossing actresses in the country. The campaign was widely lampooned for its silliness, but Pitt got the last laugh and a $7 million payday. Building Wealth:30 Celebrities Who Went From Rags to Riches. Key player in the leadership and transformation of Coca-Cola Freestyle, an innovative, connected touch-screen fountain dispenser which allows consumers to . Actors John Hodgman and Justin Longstarred in the famous Apple commercials that positioned the Mac as young and hip versus the stodgy PC. Our purpose is to refresh the world and make a difference. Few stars have risen higher than Beyonce and in 2012, her global celebrity translated into a multi-year, $50 million contract with Pepsi. Find us online at HollywoodBranded.com. Salton electric grills were obscure until they became Foreman Grills. In 2012, Twilight star Robert Pattinson inked a $12 million deal to serve as spokesperson for a mens fragrance line from Dior, according to an E! From trademark Coca-Cola to Sports, Juice & Dairy Drinks, Alcohol Ready-to-Drink Beverages and more, discover some of our most popular brands in North America and from around the world. Check your inbox and click the link. Your account is fully activated, you now have access to all content. Spieth has highlighted the brand on his social media as well. coca cola celebrity endorsements 2021 But, this might be small change compared to how much her fashion empire brings in. The Coca-Cola Company is the longest-standing partner of the Olympic Movement, having supported every edition of the Olympic Games since 1928.Coca-Cola has also been a proud partner of the Olympic Torch Relay for more than two decades, and was a founding member of The Olympic Partner (TOP) Programme. Also be sure to check out these blogs our team wrote on how to best work with celebrities! One thing holds true here - there isn't an option for any other water to EVER get product placement (at least in a scene with him) in a Mark Wahlberg movie. Success! Commercials released by Nespresso feature some of the most famous faces in movie and television history but one gets paid more than all of them. There are tons of brands that pay a huge amount to their brand ambassadors. Coca-Cola's social media strategy is all about community fun and support. Social Jockeys are some of the original "gig workers" because they work as independent contractors. With hisownCokebottlein tow, Logano has publicly expressed appreciation for the fruitful partnership. According to the publication, this move upset Kanye West, who has his own deal with Adidas. The Coca-Cola Company: Real Magic at Christmas by DentsuMB. Many top artists have been in the studio during the pandemic. Trebek hasbeen a spokesman for the company since 1998, and has also endorsed DirecTV, Emerald Downs Racetrack, and the National Fluid Milk Processor Promotion Board. The German shoe company agreed to pay the runner $10 million a year. Not only does CORE come in a beautiful package and taste great, it's pH balanced to work in harmony with my body. As an entrepreneur, Foreman made even more of a name for himselfwith his portable, plug-in George Foreman Grill. Soon after, Jenner released her Puma Fierce line. This compensation may impact how and where products appear on this site (including, for example, the order in which they appear). According to a report from CBS News, actress Penelope Cruz earns $2 million per year for her position as a spokesperson for LOreal. When Danica Patrick first emerged on the auto racing scene, she was something of a noveltyand that's exactly what appealed to the website domain brokers at GoDaddy. In 2015, it was reported that Real Housewives of Beverly Hills star Lisa Rinna was paid a full $2 million for a single ad for Depend adult diapers. All Right Reserved. For the first time, it seems one of Addison Rae's paid endorsements is backfiring in a huge way. We believe that bringing brands, content, celebrities and influencers together makes storytelling more meaningful and impactful. Andy Garcia. Your email address will not be published. According to a report from CBS News, actress Penelope Cruz earns $2 million per year for her position as a spokesperson for LOreal. You've successfully subscribed to StartupTalky. Shop Pay is an innovative payment solution developed by Shopify. That year, Mountain Dew and the Army National Guard split a $25 million endorsement contract for Dale Earnhardt Jr., which brought NASCAR into the modern era of advertising. Shah Rukh Khan has the maximum number of endorsements with endorsement deals with 39 brands. Kylie Jenner: Puma, $1 Million. In 2016, the Daily Mail reported that then-18-year-old and very rich Kylie Jenner signed a $1 million deal to serve as a brand ambassador for Puma . Brands Endorsed- Samsung Mobiles, Tata Sky, Coca Cola, Titan Watches, Snapdeal etc. [emailprotected]. Sales have certainly improved thanks to these investments and subsequent endorsements, so we will have to see what is in store for Aquahydrate - but if we've learned anything from celebrity investments in beverages, things are certainly looking promising for the water brand. Most famous brand ambassadors highly paid for endorsement deals are: List of Brands Endorsed by Cristiano Ronaldo. A survey records that there are more than 1.8 billion consumers of Coca-Cola products per day. She has signed deals with CoverGirl, Apple, Keds and the most extraordinary one is with Coca-Cola. Prior to taking the job as the new face of Dior, he was seen at high-profile events wearing the French brands clothing. From star-studded household names to up-and-comers forging ahead, Coca-Cola has seen a litany of talent sip from their iconic glass bottles. These courses are for brand and agency marketers to provide insight into how influencer marketing strategies work, and the best practices and strategies to make them do so. hbspt.cta._relativeUrls=true;hbspt.cta.load(442891, 'e4e2bb6c-dc21-4a8e-8305-2d914a4037ca', {"useNewLoader":"true","region":"na1"}); Perhaps one of the most popular and talked-about celebrity endorsed beverages example is the powerful equitypartnershipin Vita Coco coconut water by pop star Madonna. In 1900, singer and actress Hilda Clark were featured in Coke's ads (some of which were on tin trays - an early form of practical product promotion) as the 20th century began. 2023 GOBankingRates. We get a more precise measure by virtue of a 2019 survey of 2,500 influencers conducted by Klear and published in eMarketer. Top Earners: Richest Actresses of All Time. He also linked up withDietCoketo help further theFolds of Honor program. After learning what he was drinking, he recruited friend and fellow celeb Sean "P. Diddy" Combs to invest in the company with him. Save my name, email, and website in this browser for the next time I comment. He mentioned the brand back in 2006 on his song Show Me What You Gotas an affront to offensivecomments from a Cristal executive. Brand Endorsements have always made celebrities wealthier than any of their movies, shows, or concerts. Here's another company that used YouTube to endorse their brand with a significant effect. The brand also came out with an exclusive flavor for him - "Formula 50.". See how our company and system employees make this possible every day and learn more about our areas of focus in sustainability. Policy. Public Relations, According to a 2015 report by Page Six, the actress who played Rachel Green signed a deal with the worlds largest international carrier that was worth $5 million. Jennifer Aniston is counted among the highest-paid actresses in Hollywood after her enormous success in the final season of FRIENDS, where she made $1 million for each episode. Celebrity endorsement associated with sports events may pay off for lifestyle brands, but the . Some commercials feature celebrities, and some depict unique characters, but NBA All-Star Kyrie Irving did both for Pepsi Max. Full-Year Free Cash Flow (Non-GAAP) Was $11.3 Billion, Up 30%. Julia Roberts was already reportedly earning $20 million as a spokesperson with Lancome in 2010. To put that number in context, Coca-Cola spent $2.78 billion on advertising in 2020, down from $4.25 billion in 2019 and $4.11 . In 2016, the Daily Mail reported that then-18-year-old and very rich Kylie Jenner signed a $1 million deal to serve as a brand ambassador for Puma. The Guardian reported at the time that Pepsi paid upwards of $50 million to work with Spears, making it one of historys biggest contracts at that time. Eason Chan and Jay Chou are the only two celebrities that remained high on the ranking from 2012 until 2019. However, his likeness continued to . ", Yep, Jenn has been a loyal investor in the Glaceau-owned bottled water company for quite some time and, Appealing to botholder and neweraudiences with her penchant for lovable rom-coms and her timeless role in, Aquahydrate wasn't doing too well when Mark Wahlberg was offered some while training for his movie, I think it's a great thing to be responsible, in a way, for exciting young kids.". . Coca-Cola Enjoy Bottle Gift Tube. A couple converted a Coca-Cola truck to live in while exploring Australia. Cristiano Ronaldo is very particular about the brand he promotes and endorses. Revenue . She's hyped Windows 95, Diet Coke, Smartwater, and more recently, Aveeno. Shaquille ONeal is no stranger to endorsements. Then, he signed an even bigger contract to serve as the spokesman for Lenovo, according to a Page Six report at the time. Coke vs. Pepsi. According to a report from CBS News, the latter contract alone earned her $3 million a year. Her promotion for Coca-Cola was such an epic fail that fans are reaching for Pepsi, instead. That's mainly because of her successful endorsement career. Coca Cola Net Worth is $265 Billion in 2023. versa. Other than Adidas, David Beckham has endorsed several significant brands such as Burger King, Sainsbury's, and Samsung. 5 fragrance. Twitter, Opendorse Expand NIL Partnership to Help Student-Athletes Monetize In-Game Highlights, The 5th Annual Opendorse #AthleteDriven Awards. The brand hassponsoreda live in-car camera during theNASCARPlayoffs and created acustombottlefor Wallace. When Brad Pitt signed a deal with Chanel No. Although rapper 50 Cent was an investor and part-owner, his main function as a player behind Glaceau the brand that founded Vitaminwater was to use his fame to endorse the product. and more. Tayce, Nathaniel J Hall, Rina Lipa, Lady Leshurr, Roman Kemp, and Saffron Barker co-star in Coca-Cola's latest brand campaign, fronting a celebrity portrait series capturing 'indescribable moments of refreshing enjoyment', shot by model . They wereintegral in supportof his involvement within the Black Lives Matter movement in 2020. Foreman Grills was formerly known as the Salton Electric Grills, but not very famous. Endorsements often work best when they fit the personality of the celebrity, and that proves true in the case of Matthew McConaughey and Lincoln Motor Company. The partnership was paired with the brands Spark campaign, which worked to give teens a platform to express their creativity through music and film. While the partnership on its own was enough for the Toronto-based rapper to want to work with Sprite, the campaign aimed at helping young artists enticed Drake even more. Coca-Cola were major sponsors of the UEFA Euro 2020 tournament, but Cristiano felt it was . Social Security: Proposal for $2,400 Extra in Checks Expanded and Reintroduced in Congress, Precious Metals May Be a Good Way To Save for Retirement How To Rollover Your IRA, Athletes Earning Most of Their Cash From Endorsements. Coca-Cola's 2021 net revenue grew to $38.7 billion, while PepsiCo's 2021 net revenue grew to $79.47 billion. March 18, 2021. In 2012, A-Lister Brad Pitt became the first man in history to pitch for Chanels trademark Chanel No. Yep, Jenn has been a loyal investor in the Glaceau-owned bottled water company for quite some time and as we've said before, she's pretty much the perfect celeb endorser. The collaboration started with some TV commercials and print ads and even landed her a sponsored tour. Since then, she hasreppedthe brand as she continues to make a name for herself as an author, dancer, and speaker. If you follow Kim Kardashians Instagram account, it may seem like theres nothing she wont endorse. With her brilliant performance and huge fan following, Michelle Wie signed a contract worth $4-5 million dollars per year with Nike. Pepsi needed an edge over Coca-Cola, and for a shining moment in early '92, they accomplished it with the perfect storm of a celebrity endorsement through Ms. Crawford, a brand re-skin and a cultural centerpiece launchpad (the Super Bowl). The bigger the star, the more it earns through brands. And just like a Hollywood movie, he became an instant fan of the bottled water. New Delhi: When Portugal's star striker Cristiano Ronaldo removed Coca-Cola bottles from a press conference last week at the Euro Cup, and endorsed drinking water instead, it spawned the birth of new memes and witty jokes on the internet. According to Playboy, Charlize Theron is near the top of the heap when it comes to getting big checks in exchange for endorsements. hbspt.cta._relativeUrls=true;hbspt.cta.load(442891, '04e8d8da-9cad-4c3d-9199-516b49b6302a', {"useNewLoader":"true","region":"na1"}); In 2014, Kobe Bryant,basketball phenom and beloved Los Angeles sports staple, invested millions in a sports drink called BODYARMOR. And for dazzling celebs, just plain old tap water won't do the trick. This is more than an investment in a brand, it's an investment in female leaders, fitness, American farmers and the health of people and our planet.". 1 3. Not only did the singer promote the beverageas a healthy drink choice, but also an empowering business move for females - something her fans canabsolutelyget behind. In 2010, CNBC referred to boxing-legend-turned-grilling-guru George Foremans endorsement deal as the second-best in history, after Michael Jordans contract with Nike. Sign up for our daily newsletter for the latest financial news and trending topics. But instead of placing jolly old Saint Nick in his red costume center stage, the . Coca-Cola's holiday campaign this year focuses once again on the arrival of Santa. Originally from Texas, you will still hear her yall as she gathers the team for strategy planning sessions. CEO of pharma giant on why the company is . hbspt.cta._relativeUrls=true;hbspt.cta.load(442891, '945ce560-236b-41b2-99d9-638c248e3394', {"useNewLoader":"true","region":"na1"}); Beyonce, arguably one of the most followed and admired celebrities of our time has recently become a "meaningful" shareholder in the sports drink company, according to its founder and creative director Jody Levy. Like fellowNASCARcolleague Joey Logano, Denny Hamlin is not shy about reppingCoca-Cola. But in 2001, it was Britney Spears who was sitting pretty as queen of the pop hill and she landed a Pepsi advertisement of her own to prove it. Stacker believes in making the worlds data more accessible through Soon after, Jenner released her Puma Fierce line. These two brands dont give an inch as marketers search for every opportunity to get a leg up on the competition. Hisinitialendorsement dealin 2003 was worth a whopping $12-15 million. Add to Wish List. Coca-Cola vs. PepsiCo. And not just like, normal-celebrity-who-has-several-million-dollars-in-the-bank-rich. According to the publication, this move upset Kanye West, who has his own deal with Adidas. Diet Coke vs. Hebought the entire Armand de Brignac Ace of Spades label in 2014. For a woman who famously seems impervious to the aging process, people were no doubt swayed to try the product. Sustainability. Radar Online reported at the time that because she assumed shed be teased for the subject matter, she wanted to get as much out of the deal as possible. Regarding the campaign, Drake explained that I think it's a great thing to be responsible, in a way, for exciting young kids.". And the compassion towards Beyonc by her fans made her the best suitor by Pepsi. John Stamosstarted appearing on behalf of Dannons Oikos greek yogurt back in 2011, starringin two separate Super Bowl commercials for the brandbefore Oikos opted to go with Cam Newton instead. report at the time. According to Playboy, Charlize Theron is near the top of the heap when it comes to getting big checks in exchange for endorsements. Click through to find out which celebrity endorsement deals were worth the most. July 26, 2021 July 26, . Chevrolet ft. Ian Somerhalder, Alec Baldwin, Nikki Reed, Norman Reedus, and Olivia Wilde. The newly minted Tottenham Hotspur has parlayed her success on the international stage in activating different campaigns withCoke. Once the affable athletes name was attached to the product, they took off and so did Foremans wealth. Coca-Cola lost $4 billion in market value . document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Your email address will not be published. In 2014, the company soda giant 7UP made a contract worth $30 million with DJ Tiesto for the company's signature drink, reported by Billboard. by Sam Weber | Nov 18, 2020 | Endorsements & Sponsorships | 0 comments. Before his retirement, Peyton Manning was one of the most recognized faces in sports. Needless to say, corporations were ready to pounce when she turned pro two years later. In 2003, Justin Timberlakesigned a worldwide marketing deal with McDonald's, all revolvingaround asong: "Im Lovin It." The relationship lasted for more than 30 years,and is one of the longest-running celebrity endorsements in history. Like all true entrepreneurs, Stacy is an adventurer at her core having sky dived, hang glided off bi-planes, swam with crocs while rafting the Zambezi in Africa, photographed grizzly bears in Alaska, trekked Mayan ruins in Belize, explored the ocean as an avid scuba diver, and who loves owning an advertising agency where she swims with a different type of Hollywood shark on a daily basis. The commercial made charming use of Mean Joe'sTHAT REQUIRE CELEBRITY image, but Coke was the star. During his highly anticipated 2017 fight against UFC star Conor McGregor, Floyd Mayweather earned $25 million just by selling ad space on the clothing and accessories he wore during and before the fight. Coca-Cola Script Recycled Bottles Unisex Tee . There are a few guidelines and Hollywood Branded's Influencer Marketing School advances your influencer marketing game. The shoe has now 33 editions and numerous re-releases and re-designs with different colors. In this blog,Hollywood Branded looks at the latest trend of celebrity beverage endorsers and what big names are behind variousnon-alcoholic beverage partnerships. Needless to say, corporations were ready to pounce when she turned pro two years later. Part of the reason Coach might have been drawn to the singer is Gomezs massive Instagram following of more than 104 million, which earned her the top spot in terms of popularity on the platform two years in a row. While Charles had appeared in Coca-Cola commercials in the 1960s, most pop culture aficionados associate the singer with Pepsi thanks to this ultra-popular ad campaign. One guy was the human embodiment of a PC; the other, a Mac. Jennifer Aniston signed a deal worth $5 million for this endorsement. By 2011, Gwyneth Paltrow had already supplemented her movie star income with lucrative endorsement deals from Tods, Coach and Estee Lauder. She has signed deals with CoverGirl, Apple, Keds and the most extraordinary one is with Coca-Cola. Great! After the City of . No woman in sports earns more than tennis superstar Serena Williams. The World Cup winner activatedCoca-Colaon hersocial mediaduring the USWNTs championship runlast year, and in thecelebrationsto follow. Your billing info has been updated. Nike scooped her up for between $4 million and $5 million a year, according to an ESPN report at the time. Shes hyped Windows 95, Diet Coke, Smartwater, andmore recently, Aveeno. That ownership percentage converted to major cash (estimates put it close to $100 million) whenCoca-Cola purchased the company for $4.1 billion. Coca-Cola Packaging Evolution. Published on November 09, 2021. He also has his own production company (SpringHill Entertainment) and media company (Uninterrupted). Cute characters like geckos and tigers are great tools for selling car insurance and breakfast cereal, butsometimes brands need more of a human touch to move the sales needle. The belief of getting high quality product. share our stories with your audience. These offers do not represent all deposit accounts available. June 30, 2022 by . The stake he took in the company was a smart move for the musician as he made quite a bit of money for his share in the company when Coca-Cola purchased it in 2007. including The Hoopers and a recent series that makes it seem likePaul is best friends with his State Farm agent. In the history of the cola wars, The Coca-Cola Company and PepsiCo have continually battled for market share supremacy. Using a different influencer-marketing pricing model, a little more focused on results, brands might expect to pay somewhere in the $250 to $750 for 1,000 engagements (Digiday/WebFX). Top athletes in the world make money through Endorsement deals, appearance fees. The simple jingle became immensely popular, and it was only revealed later that the song was written specifically for the campaign, instead of the other way around. But did you know she's been an investor in the brand since 2007? National Basketball Association (NBA) icon LeBron James has made the switch from Coca-Cola to PepsiCo, to become the face of its new energy drink Mtn Dew Rise Energy. But do you know how much Athletes earn for just one tweet. Her career started after receiving her BFA in Theater Production & Scenic Design from the University of Arizona. From Matt Damon's recent nauseating, "Fortune Favours the Brave" FTX crypto ad, to Michael Jordan defying the laws of gravity for Coca-Cola, there are plenty of examples of iffy celebrity . Kylie Jenner is the highest-paid celebrity who earned around $590 million. This squad of athlete influence holds a combined social following of over 177+ million. ENDORSEMENT Celebrity endorsement is just a channel: Companies must realize that having a celebrity In 2016, the Daily Mail reported that then-18-year-old and very rich Kylie Jenner signed a $1 million deal to serve as a brand ambassador for Puma. hbspt.cta._relativeUrls=true;hbspt.cta.load(442891, '5592ab20-1638-4e7b-b64c-e8516fcb6a71', {"useNewLoader":"true","region":"na1"}); Topics: 02:40. In a recent statement she shared: "I invested in WTRMLN WTR because it's the future of clean, natural hydration; as partners, we share a simple mission to deliver accessible wellness to the world. And the celebrities listed above are few among the dozens who earn the most through their brand endorsements. NBA slam dunk champion Blake Griffin won his 2011 dunking crown byjumping over a Kia OptimaKia being an NBA sponsor at the time. The Shake It Off singer has had some of the best endorsement deals. Since his investment, the brand has grown exponentially and has attracted star athlete celebrity endorsers like Andrew Luck, James Harden, Mike Trout, Richard Sherman, and manymore in almost every sport. Sports Marketing. Morgan has partnered with the brand for the majority of her career as she became thefirst female footballerto be sponsored by the company in 2011. Continuing the celebrity musical connection that has become so important to Coca-Cola's communication, the Metropolitan Opera diva Lillian Nordica . Pepsi. Proving the power of celebrity endorsement - or in this case, the celebrity " dis " - Coca-Cola saw its shares plummet on Monday when Portuguese soccer superstar Cristiano Ronaldo removed two bottles of Coke placed in front of him at a Euro 2020 press conference and urged people to drink water. With the popularity of Taylor Swift, she acts as the best ambassador for several brands. Coca-Cola (@CocaCola) August 11, 2021. Most notable endorsement: Diet Coke - $26 million. Here's what the company reported compared with what Wall Street was expecting, based on a survey of analysts by Refinitiv: Earnings per share: 55 cents adjusted vs. 50 cents expected. However, his likeness continued to appear in ads for the brand, as he had created a tied-in awareness of his image to the brand's - which was beneficial to both. The partnership lasted for five years as Drake became one of the biggest names in hip-hop,andfound his lyrics printed on Sprite cans in 2015. Consumer Packaged Good brandsare among a category of brands whichhave an option when partnering with celebrities to provide thepotential for more bang for the buck - and that is an equity stake in the company. Prior to taking the job as the new face of Dior, he was seen at high-profile events wearing the French brands clothing. Moreover, Coca-Cola leverages celebrity endorsements in its marketing initiatives. She has endorsed Apple, CoverGirl, Keds, and Coca-Cola. Source. Although rapper 50 Cent was an investor and part-owner, his main function as a player behind Glaceau the brand that founded Vitaminwater was to use his fame to endorse the product. Related:Which Athletes Earn the Most Per Hour? Great! Heres the list of nine top Coca-Cola-sponsored athlete endorsers in terms of social media following: Purdy has been with theCoca-ColaCompanysince2013,having represented the company ahead of the2014 and 2018Olympicand Paralympic Games. One of those athletes is the former NFL star, Peyton Manning. Verizon staked its futureon a bespectacled man asking if people could hear him, and Sprint PCS had a mysterious man in a trench coat investigating cellular emergencies. hbspt.cta._relativeUrls=true;hbspt.cta.load(442891, 'de716248-d4c7-4597-af18-1ec2a0a667d5', {"useNewLoader":"true","region":"na1"}); The bottled water company based out of Los Angeles has a pretty impressive roster of celebrity investors. Coca-Cola was only served as a fountain drink until 1899 when Candler sold the U.S. bottling rights to Benjamin F. Thomas and Joseph B. Whitehead for $1. In 2005, golf phenom Michelle Wie turned 15 and she also turned pro. Neymar, soccer - Brazilian National Team. The New York Times reported the soda giant was thinking big far beyond TV or print ads and was aiming to get into the Beyonce business.. From Michael Jackson to Ray Charles, the worlds biggest musical acts have long been rewarded for their success with a Pepsi ad. Coca-Cola also had the first celebrity endorsement. But in 2013, he renegotiated, according to a report at the time from Reuters.
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